![]() This has multiple benefits as it can get your brand immediate publicity and amazing user-generated content. Social media giveaways can motivate your followers to create content for your brand. The engagement numbers are surely motivating for anyone to try a contest. This number of followers was otherwise very hard to attain but it became easy with a simple contest.Īccording to research by Tailwind, Instagram contests get 64 times more comments and 3.5 times more likes than regular posts. Bunkie Life conducted a 26-day contest on Instagram and gained more than 2,500 followers. Giveaways can help you increase followers by manifolds as you would by any other method on social media. Now let’s take a closer look at both advantages and disadvantages of running giveaways on Instagram. ![]() The Pros and Cons of Giveaways on Instagram Here are some pros and cons of creating giveaways and the characteristics of different types of giveaways. The giveaways help accounts engage with their customers and increase brand value. In most of the giveaways, the winners are selected randomly. Instagram loop giveaways are contests that require users to follow a large number of Instagram accounts and usually offer an expensive prize. There are several kinds of giveaway contests like: The best part about social media giveaways is that participating users have a chance of winning by doing simple tasks like commenting on an Instagram post or sharing it. If you’re a regular Instagram user, you would have seen brands and influencers running giveaways and offering the coolest products like iPhones, cosmetics, outfits, or even trips. A giveaway involves running a contest wherein you offer a free gift/voucher/hamper to the winners in return for engagement or submissions. Giveaways or famously known as sweepstakes on social media are one of the most known ways to gain engagement on social media. In this article, we’ll be talking about Instagram giveaways and other kinds of contests, their types, and their pros and cons. ![]() One of the technics that is widely used today is running giveaways and contests on social media. Social media marketers and content creators are always looking for new ways to grow and engage their audience. ![]()
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